Be a Connectrepreneur: Advertising, ROI, and all that it should mean…

I was thinking about this on the way in to the office this morning. First off, I’m no advertiser and I’m hardly a marketer. I’m simply a communicator, a connector, and an entrepreneur. I have been bothered for some time by the business society’s need to lump Social Media activity in with traditional advertising and[…]

Aren’t you tired of the social media selling machine?

Believe me, I know about corporate growth, business acumen, and marketing. I understand the need for a healthy bottom (line, that is) and strong branding. Social media has become an invaluable and unavoidable tool of business strategy, and it absolutely should not be ignored. It is a free engine to connect with and listen to[…]

RISE Session – Instagram for Entrepreneurs

We are very excited to announce that Joey will be hosting a RISE session on May 14th. Bring your smart phone and a comfortable outfit.  We will be out and about in this interactive workshop. https://www.riseglobal.org/sessions/detail/instagram-for-entrepreneurs-workshop First, you will learn what Instagram is and how other businesses are using it to brand, market and build[…]

Understanding Twitter with 1,000 Tweets

“Your challenge is to tweet 1,000 times in the next two weeks.” Now to some of you (ahem…Joey McGirr), this seems about as easy as tying your shoes. However, for people who are just starting out on Twitter, it seems absolutely terrifying! Well, I decided to take that challenge, and I was surprised by some[…]

“Get some game” – Social Media skills, not just tools

One of the questions I’ve been asked most since I started consulting on Social Media here in Austin is how often to tweet or post to your Facebook business page. The truth is, it doesn’t really matter.  Before you spend any more time trying to figure out the frequency of outbound content, use your online[…]

Naming the ME Lesson

Joey and I thought it was interesting to note how we came up with our naming convention for our Education Services.  We knew that we wanted to have one-on-one Social Media education with our clients, but had been fumbling with the name.  The following is an e-mail exchange from Joey and I earlier this year.[…]

Welcome to ME!

Welcome… I am excited to announce the launch of the all new McGirr Enterprises. We have been working secretly  for months to prepare for the launch of this new evolution in our business.  My close friends know that  I take re-branding very seriously. Although I’ve built what I consider to be a very solid personal[…]