Understanding Twitter with 1,000 Tweets

“Your challenge is to tweet 1,000 times in the next two weeks.” Now to some of you (ahem…Joey McGirr), this seems about as easy as tying your shoes. However, for people who are just starting out on Twitter, it seems absolutely terrifying! Well, I decided to take that challenge, and I was surprised by some[…]

“Get some game” – Social Media skills, not just tools

One of the questions I’ve been asked most since I started consulting on Social Media here in Austin is how often to tweet or post to your Facebook business page. The truth is, it doesn’t really matter.  Before you spend any more time trying to figure out the frequency of outbound content, use your online[…]

The Social Media journey from “Here-to-There”

Change is constant but how much of it represents true forward progress?  The hyperactive world of social media doesn’t sit still long enough to even consider this question, but you must. One of our client’s favorite consulting tools at McGirr Enterprises is simply called, “Here to There.” It’s a great tool because it a) makes[…]